Thursday, April 2, 2009

How to Get Information in India (or Why India is Better than the U.S.)

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image Getting important and relevant information that I require (both personally and professionally) in India is much easier then getting it in the U.S.  A lot of information can be found from a Google search but to make it contextually relevant you generally require someone’s opinion – and one that you trust.  I have found that getting in touch with these “experts” and getting information from them is very very easy in India.

 

Let me preface this post by making two comments.  When I refer to professional and social networks I am referring those in a specific strata of society – people who generally make what a NYC professional would make (no, not a banker) or live that lifestyle due to family wealth.  There just aren’t that many people making / having that much money in India.  Secondly, I am making generalizations to make a point but there are a lot of exceptions to the rule (not enough that I can’t make the generalization). 

 

So this group of people who don’t have any problem with money are a small group that tend to socialize and do business with each other.  This makes for a very small very interconnected network.  The law of “six degrees of separation” becomes three at a maximum!  It also creates an environment where it is very easy to reach people who have the knowledge that you are seeking – all it takes is a few phone calls.   

 

The small network of people who are very interconnected is a large part of why information is disseminated so fast and effectively in India but is by no means the only one.  I have found that the concept of “networking” – who you know and who you can connect to each other – commands a high amount of value in relationships in India.  You can win a lot of business by knowing the right people vs. having the best product (I know, this is a BIG generalization).  Furthermore, Indians in this strata of society are less guarded with their opinions and much more open to talking about themselves and their businesses – as compared to Americans.  I have found that as soon as you demonstrate some small piece of knowledge on a relevant topic, the person you are trying to get information from will find your knowledge gratifying and really “open up.”

 

From learning about some random scoring system in Bridge to the number of telecom towers a small independent tower company has, I can get the information more quickly and with a lot more accuracy than I was able to in the U.S.  The real dent in my argument is that I have been out of the U.S. for three years and have also grown personally and professionally.  Well, I'm going back next month for a one month trip . . . Let’s see what I think when I get back . . . . .

3 comments:

  1. well said dude, the beauty of doing business is the advantage the "network" brings - must be a trusted network for it to truly add value but this very trait works against us at times and is seen as a lack of professionalism when on the west side..

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  2. Agreed. By the by, how would actually define "professionalism?"

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  3. thats the b2b side of information sharing.. trying sharing or getting some information out of the any govt departments.. extracting info from the authorities is like drawing water out of a stone.. thats when you realise its the extreme opposite to this scenario.. also b2b info sharing at some level is not very efficient because people just get suspicious and withhold info if you sniff around too much..

    bingo about the networking helping in doing business..

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